To be known as Melbourne’s favourite market, a unique destination that celebrates local, is sustainable and inclusive, and a place that is trusted and loved by the community. We are the quintessential Village Market.
Experience life at The Village Market.
The South Melbourne Market will achieve our Vision by:
1. Being accessible and inclusive for the whole community.
2. Embracing and curating all that is local – including small businesses, product, designers and suppliers.
3. Remaining a loved, happy, quirky and experiential destination – full of moments of surprise and wonder.
4. Being a trusted destination for fresh, organic, free range and whole food.
5. Continuing to be environmentally and economically sustainable – a financially secure urban garden experience, living and breathing green.