Aulieude

< See all Traders : SO:ME Space Previous Pop-Ups

Aulieude

NOT CURRENTLY HERE

‘Au lieu de’ originates from the French ‘in place of’ and alludes to an alternative to fast fashion.

Since launching in 2017, Aulieude has aimed to create alternatives for a generation that care about the impacts of their purchases. Aulieude seeks to provide beautiful, contemporary pieces that seamlessly travel from day to night. With a strong focus on cut and colour, the designs are both contemporary and timeless.
To date, collections are made from sustainable linen fabric. Linen from flax requires far less water to produce than cotton, no chemical fertilisers, and is one of the strongest plant fibres. The material takes to dyes well, producing minimal dye runoff, and has natural wicking properties, making it perfectly breathable.

Other traders you may like

Deadly Companions

Deadly Companions collaborates with artists to unite artwork and fashion producing original motifs, patterns and...

Mr Hardys

Mr Hardy's Gentlemen's Emporium specialize in selling high quality male grooming products including beard oil,...

SYKE

Fashion and art label SYKE is helmed by creative artist and graphic designer Tri Vo....