Getting to Know: Chris and Olivia – The New Owners of South Melbourne Poultry
For Chris and Olivia, the poultry industry isn’t just a career—it’s a lifelong passion. Both grew up learning the trade from their parents’ separate businesses at Prahran Market, where they were immersed in the art of butchery and poultry handling from a young age. “At just 21, we took a leap of faith and bought into two businesses. It was a huge learning curve, but it set us on the path to where we are today—taking over South Melbourne Poultry and bringing our vision to life,” they share.
When the opportunity arose to take over South Melbourne Poultry, Chris and Olivia knew it was the perfect fit. The business already had a strong reputation for excellence, and they saw the potential to build on that legacy while introducing new and innovative products. “We’re committed to ensuring that quality, freshness, and customer service remain at the heart of everything we do,” they say.
With decades of experience under their belts, Chris and Olivia have developed a clear philosophy for success:
- Quality First – Every product must meet the highest standards in freshness, ethical sourcing, and presentation.
- Strong Relationships – Whether it’s with local farmers, suppliers, or customers, meaningful connections drive the business forward.
- Innovation Matters – The industry is always evolving, and offering new flavours, pre-prepared meals, and marinated cuts keeps things exciting.
- Community is Key – Supporting fellow traders and engaging with the local community helps build a loyal customer base.
Chris and Olivia are passionate about sustainability and responsible farming. Their close relationships with trusted suppliers and ethical farms ensure that every product meets strict welfare and environmental standards. “Animal welfare and sustainability are non-negotiable for us,” they explain. “We work closely with our farmers to maintain these standards and provide ongoing support to help them improve their practices.”
The pair take a creative approach to their product range, combining traditional butchery techniques with modern flavors. From handmade sausages and marinated cuts to pre-prepared meals, they continuously explore ways to bring new and exciting options to customers. “Customer feedback is a huge part of what we do,” they say. “We listen to what people want and create products that make cooking at home easier and more delicious.”
For Chris and Olivia, it’s not just about selling poultry—it’s about helping customers feel confident in the kitchen. Whether it’s sharing cooking tips, meal ideas, or preparation techniques, they’re always happy to chat with customers about the best ways to enjoy their products.
Since taking over South Melbourne Poultry in February, Chris and Olivia have felt incredibly welcomed by the South Melbourne Market community. “The traders here are amazing. Everyone is supportive, collaborative, and always willing to lend a hand,” they share. “It truly feels like a family. We love grabbing a coffee from the Market’s café, and we’re always discovering hidden gems at different stalls. There’s so much to explore, and the sense of community makes it special.”
Chris and Olivia have big dreams for South Melbourne Poultry. Their goal is to continue growing the business, introducing innovative products, and maintaining their commitment to quality and ethics. “We want to make South Melbourne Poultry a leader in the industry, known for exceptional products, outstanding customer service, and ethical sourcing. We’re excited to keep building on this legacy and serving the local community for years to come.”
Visit Chris & Olivia at South Melbourne Poultry at Stall 28 in the Deli Aisle and experience their expert craftsmanship, premium poultry, and passion for quality!